Madlitics: Captures attribution data to power your CRM & marketing tools

Madlitics shows you what’s working

From traffic sources to revenue-driving campaigns — see exactly which channels, campaigns, and actions are generating real growth.

Multi-channel attribution

Identify high-performing channels

Madlitics reveals exactly which channels are generating real leads and customers — not just clicks. Go beyond raw UTM parameters to uncover which campaigns, platforms, and sources are creating value. Focus your budget where it counts and stop guessing where your growth is coming from.

Madlitics multi-channel attribution visualization, showing marketing platforms like TikTok, Instagram, Google, and Facebook. The graphic highlights how different sources contribute to high-performing marketing channels.

Marketing performance dashboard displaying campaign data, including visitors, conversions, and revenue from different sources like TikTok, Instagram, and Google Ads. A CMO comment highlights TikTok as a conversion leader.

Conversion story

Refine your campaign strategy

Madlitics helps you pinpoint which campaigns, ads, and content are actually converting. Quickly identify top performers and under-performers so you can reallocate spend and double down on what’s driving conversions, leads, and revenue — no more relying on instincts or incomplete reports.

Revenue tracking

Invest where it counts

Madlitics helps you see exactly which ads and channels are responsible for actual revenue, not just traffic. Make confident budget decisions that increase ROI, improve efficiency, and drive sustained growth.

Revenue tracking dashboard showing budget allocation for TikTok Ads, Google Ads, and TrueView Ads. A marketing conversation discusses shifting budget focus to high-performing channels.

Revenue report displaying $23,000 in earnings from influencer campaigns and paid ads. A CEO's comment praises the success of the new marketing strategy, highlighting a 15% revenue increase and tripled ad performance.

Seamless integration

Increase customers and revenue

Madlitics doesn’t just show you the data — it helps you act on it. Move budget where it matters, optimize your campaigns, and drive more qualified customers. The result? Higher conversion rates, lower wasted spend, and increased revenue — all without overcomplicated reports.